Posted by Nadeesha Cabral in Google Adsense
Quality, not the quantity!
Except for having 14 different Ad Blocks throughout your site, stick to 2-3 well-performing ad units. Off the first tip, this will help you earn more and reduce the clutter.
These ad block types might change from blog to blog depending on your blog design. But most of the time, the medium and the large types out-perform the others. D’oh!
Blend it with your content.
Although Google’s Ad Sense FAQs state that it’s good to have contrasting Ad Blocks, I respectfully disagree.
Don’t treat Ad Sense blocks as a separate part of your site. They are IN you site so that makes them a part of your site. If you’re expecting to create a spammy blog, go ahead, contrasting can do you wonders. And also, can make your site wonderfully amateurish. But if you’re planning to run your blog for a blog time, blend, blend, blend!
If you bend in your ad blocks with the existing site content, readers will anyway read them as a part of your blog. May it be deliberate or accidental. Contrasting would either make them read it or make them ignore it at the first glance. All in all, blending it with the content is the safest bet.
Ad block colors
Have a contrasting border and if possible, keep the link color blue. Getting the ad block background to blend with the site content and border to be contrasting would give you the edge in catching the eye of the reader.
And the blue links? People are used to blue as the link color. Which means, if it’s blue, they know there’s something to click there. But if these changes feel like you’re ruining the flow of your blog design, you can safely ignore these two things.
Quality, not the quantity!
Except for having 14 different Ad Blocks throughout your site, stick to 2-3 well-performing ad units. Off the first tip, this will help you earn more and reduce the clutter.
These ad block types might change from blog to blog depending on your blog design. But most of the time, the medium and the large types out-perform the others. D’oh!
Blend it with your content.
Although Google’s Ad Sense FAQs state that it’s good to have contrasting Ad Blocks, I respectfully disagree.
Don’t treat Ad Sense blocks as a separate part of your site. They are IN you site so that makes them a part of your site. If you’re expecting to create a spammy blog, go ahead, contrasting can do you wonders. And also, can make your site wonderfully amateurish. But if you’re planning to run your blog for a blog time, blend, blend, blend!
If you bend in your ad blocks with the existing site content, readers will anyway read them as a part of your blog. May it be deliberate or accidental. Contrasting would either make them read it or make them ignore it at the first glance. All in all, blending it with the content is the safest bet.
Ad block colors
Have a contrasting border and if possible, keep the link color blue. Getting the ad block background to blend with the site content and border to be contrasting would give you the edge in catching the eye of the reader.
And the blue links? People are used to blue as the link color. Which means, if it’s blue, they know there’s something to click there. But if these changes feel like you’re ruining the flow of your blog design, you can safely ignore these two things.
