Posted by Nadeesha Cabral in Google Adsense
Keep an eye on the CTR and evolve!
Keep your eye on CTR. CTR means the click-through rate and you can spot that in your AdSense dashboard. If you get around 1-2 clicks per 100 impressions, that means you are not doing very good converting your traffic into revenue. (Impressions mean the number of times a page with your AdSense ad code had been viewed) This tells you whether it’s time to evolve or not.
Rotate your blocks around the blog a bit and see whether CTR improves. If it doesn’t improve even then, you need a new approach. Perhaps, change of ad block units and all. Keep evolving. That’s the only way to stay on top of your game.
Make use of the channels
Many bloggers don’t use AdSense channels or use them poorly. If you already use AdSense channels to track the performance of single pages in your blog, well, you can take a step further and create different channels for different ad blocks. This way you can see in what shapes and forms your AdSense revenue is generated from and exploit it.
This helped me gain some valuable expertise into maximizing my AdSense revenue. And it had been very helpful in getting these AdSense tips straight. So, please do consider tracking AdSense block per channel. Might be a hassle but it’s worth every single second sacrificed!
Keep an eye on the CTR and evolve!
Keep your eye on CTR. CTR means the click-through rate and you can spot that in your AdSense dashboard. If you get around 1-2 clicks per 100 impressions, that means you are not doing very good converting your traffic into revenue. (Impressions mean the number of times a page with your AdSense ad code had been viewed) This tells you whether it’s time to evolve or not.
Rotate your blocks around the blog a bit and see whether CTR improves. If it doesn’t improve even then, you need a new approach. Perhaps, change of ad block units and all. Keep evolving. That’s the only way to stay on top of your game.
Make use of the channels
Many bloggers don’t use AdSense channels or use them poorly. If you already use AdSense channels to track the performance of single pages in your blog, well, you can take a step further and create different channels for different ad blocks. This way you can see in what shapes and forms your AdSense revenue is generated from and exploit it.
This helped me gain some valuable expertise into maximizing my AdSense revenue. And it had been very helpful in getting these AdSense tips straight. So, please do consider tracking AdSense block per channel. Might be a hassle but it’s worth every single second sacrificed!
